Client: Sofology

Brief: Create a TV ad with supporting print/digital assets to convey the different aspects of Sofology that help you to feel at home on a sofa you love.

Synopsis: We created a montage of different types of people, family and pets all feeling at home on a sofa they love with a branded ‘ology’ to represent each one. We also did a photoshoot to capture each moment for use in-store, online and outdoor.